It’s finally here, Filipino gamers! At long last, in an amazing event hosted by our incredible partners at Globe Telecom – Globe Gamer Grounds is here!
Last week, we teased the landmark launch event of Globe Gamer Grounds among a host of other incredible announcements at GG Well Played. It was truly an amazing event and today, we had the pleasure of announcing our new platform, partnership and the community gaming hub for gamers across the Philippines!
See the release below:
Globe Telecom introduced co-branded gaming solution, “Globe Gamer Grounds – Powered by Ember” to its 85+ million subscribers in a live-streamed event on April 27th
TORONTO, ON – APRIL 27, 2022 – Swarmio Media Holdings Inc. (CSE: SWRM, OTC: SWMIF) (‘Swarmio’ or ‘the Company’), a technology company focused on the global deployment of its proprietary gaming and esports platform via its telecom operator (“telco”) partners, announces the launch of its Ember gaming and esports platform across the Philippines with Globe Telecom (PSE: GLO) (“Globe”).
Globe is the largest telecommunications company in the Philippines in terms of market capitalization. The telco operates the largest mobile network in the country and one of the largest fixed-line and broadband networks, serving over 85 million mobile and broadband customers.
The commercial agreement comes as a result of Swarmio’s previously announced collaborative partnership with TM WHOLESALE (the global and wholesale arm of Telekom Malaysia Berhad), which will see Swarmio’s Ember platform rolled out across Asia. Revenues generated from subscriptions and profit from transactions carried out within the Ember platform through its integrated ecommerce and fintech solutions, Swarmio Store and Swarmio Pay, will be subject to a revenue share agreement between Globe Telecom, TM WHOLESALE, and Swarmio.
According to Newzoo, the Philippines currently generates roughly $840million in gaming revenues and has a 10% annual growth rate. The region also has a 9% year on year player base growth rate – effectively adding roughly five million new gamers each year*.
The official launch of Globe Gamer Grounds Powered by Ember took place with a high-profile media event on April 27th. The event was attended by a host of national media and several prominent gaming streamers with a combined social reach of millions of followers. On launch, Globe Gamer Grounds users will be able to compete in events for an impressive roster of games, including: Mobile Legends: Bang Bang (MLBB), PUBG Mobile, Call of Duty Mobile (CODM), League of Legends Wild Rift, Valorant, Pokemon Unite and even Genshin Impact.
“We’re pleased to be collaborating with Swarmio and excited to launch Globe Gamer Grounds powered by Ember,” said Ralph Aligada, Head of Globe Games and Esports. “Gaming has become an exceptionally powerful way for people across demographics to compete, socialize and have fun. Globe Gamer Grounds will nurture and grow the grassroots gamer communities in the country. Our partnership with Swarmio will bring the best gaming experience for our customers across the Philippines.”
“This is a significant and mutually beneficial partnership that provides Globe with the ability to gain a strong competitive advantage through engaging and monetizing the large and growing gaming community in the Philippines,” said Swarmio CEO Vijai Karthigesu. “At the same time, it will allow Swarmio to engage directly with over 85 million Globe customers and deliver a best-in-class gaming and community experience.”